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איך משנים את הגדרות ה-SEO?

מאת Keynate Help team

· · 5 דקות קריאה

בכתבה זו

איפה: Settings → Content & publishing → Google and web addresses

Open this page: admin.<your-site>/settings/seo (replace <your-site> with your site address)

לפני שמתחילים

  • You need permission to manage SEO (owner, admin or editor).
  • No setting on this page can promise a place in Google. Search engines decide.

שלבי ביצוע

  1. Open הגדרות → תוכן ופרסום → כתובות אינטרנט ו-Google.
  2. Use the בעמוד זה chips to jump to a part.
  3. Change one part, then press its own save button. Each part saves on its own.

Your Google code

Shows if Google's ownership code is on your site: בוצע. הקוד של Google נמצא באתר שלכם. or עדיין לא נוסף. The button opens צמיחה → חיפוש ו-SEO → להופיע ב-Google, where you add it. See Get found on Google.

Your site name on Google

Google shows your site name above your pages in search results. Keynate tells Google this name on your home page.

  • שם האתר: shows the name Google is told. To change it, press שינוי במיתוג and change שם האתר. If you filled שם עבור Google News under אפשרויות נוספות in Branding, Google is told that name instead.
  • שמות נוספים ש-Google עשוי להציג: optional. Add up to 3 other names people know your site by, best first (for example a short name or your old name). Google picks one of these if it doesn't use your site name. Press הוספת שם נוסף, type it, then שמירת שמות.
  • Google may take a few days or weeks to show a new name.

Story web addresses

How story addresses look. See Story address format.

Checks and Google numbers

Two buttons: בדיקת Google (what to fix on your pages) and להופיע ב-Google (your Google numbers).

Pages to keep out of search

Ask search engines not to list pages with little on them. Your stories always stay listed.

  • עמודי תוצאות חיפוש באתר: recommended on.
  • עמוד 2 והלאה ברשימות: category, tag and author lists.
  • עמודי מחבר דורשים ביוגרפיה: authors without a bio are kept out of Google and your page list.
  • מספר כתבות מינימלי לעמוד תגית: tag pages with fewer stories are kept out. 0 lists them all.

Changes reach your pages within a few minutes.

Prove you own the site

Paste the code (or the whole line) that Bing, Yandex or Baidu gives you. Google's code is added on להופיע ב-Google. If the box says This doesn’t look like the code, copy the line again. Leave it empty to remove it.

AI services reading your site

Choose which AI services may read your site. חיפוש ותשובות services show your stories with a link back, which can bring readers. למידת AI services collect pages to build AI; blocking them does not change Google Search. Press שימוש בבחירות המומלצות שלנו for a good start. "Google-Extended" only decides whether Google's Gemini may learn from your pages. Google Search stays allowed.

Answers and licensing

Extra signals for voice assistants and AI companies: a read-aloud hint (English only), AI opt-out tags (noai), a text and data mining reservation (TDMRep) and a licence file for AI (RSL). These state your terms. Crawlers that ignore them cannot be stopped by them.

Tell Bing and others about new stories at once

New, changed and removed stories are announced every minute (IndexNow). See IndexNow.

Live video indexing

Live video pages can be sent to Google's Indexing API when Google is connected. News stories are never sent this way. Without it, Google finds live video pages through your page lists.

Google Discover tips

See Google Discover tips.

Title formats

How page titles are built for each page type and language. Leave it empty to use the built-in format (name, then your site). A title set on the page itself always wins.

Search & social per page

The Google title, description and sharing picture for your home page, listing pages and static pages. Sections, tags, authors and stories have the same button in their own editors.

טוב לדעת

  • Your page lists for Google (sitemaps) and your llms.txt file are made and updated for you. You don't switch them on. Check them in צמיחה → חיפוש ו-SEO → בדיקת Google.
  • Old links are handled in הגדרות → תוכן ופרסום → קישורים ישנים שעדיין עובדים.

שאלות נפוצות

שאלות נפוצות

Do I have to change anything?

No. The defaults work for most sites.

Google shows a different name for my site. What do I do?

Check שם האתר in Branding, then add the name you want under שמות נוספים ש-Google עשוי להציג. Google decides which name to show and may take weeks to change it.

Does blocking AI learning services hurt my Google ranking?

No. Google Search and its AI answers stay allowed.

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