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¿Cómo configuro mi logo, colores y nombre del sitio?

En esta nota

Dónde: Settings → Site & brand → Branding

Open this page: admin.<your-site>/settings/branding (replace <your-site> with your site address)

Antes de empezar

  • You need the owner or an admin account.
  • Have your logo files ready (light and dark backgrounds if you have both).

Paso a paso

  1. Open Configuración → Sitio y marca → Identidad visual.
  2. Nombre y lema. Enter Nombre del sitio. Add a Lema if you like. Optional: Nombre para Google News (must match the name in Google News Publisher Center) and Nombre de la app (up to 30 characters, shown under the app icon).
  3. Logo e iconos. Upload your Logo, Logo para modo oscuro, Logotipo textual, Icono del navegador (favicon), Icono de la app and Pantalla de inicio de la app. Icons are cropped to a square.
  4. Colores. Pick one of the Estilos listos or enter El color de tu marca. Keynate builds the other colours for light and dark mode. Choose Personalizar todo to change each part.
  5. Fuentes y apariencia. Choose Combinaciones de fuentes (Limpio y moderno, Periódico clásico, Lecturas largas), fonts per writing system, text sizes, corners and spacing.
  6. Iconos. Choose how icons look.
  7. Enlaces y contacto. Add the Email para lectores, Teléfono, Dirección postal and your social links (full links starting with https://). Choose where they show.
  8. Preview and publish. On the last step, check Antes de publicar. Press Crear vista previa privada, then Abrir vista previa when it says Vista previa lista. When you like it, press Publicar and confirm. Readers see the new look in about a minute.
  9. Use Guardar along the way. The page says "Saved as version {version}."

Datos útiles

  • Nothing changes for readers until you publish. Terminar más tarde keeps your work.
  • To go back to an older look, open Historial de diseño (Configuración → Sitio y marca → Historial de diseño).
  • The website updates without downtime. The apps pick up the new look in their next build.
  • Publishing waits if some colour pairs are hard to read. Press Corregirlos por mí to correct them.
  • Deshacer el último cambio goes back one save. See Site versions.
  • You can also ask the AI assistant, for example "make the header dark green". Every AI change is a version you can undo.

Problemas frecuentes

  • "Enter your site's name. It shows in the header, browser tabs and search results."
  • "Use a full link starting with https://"
  • "Someone else changed the branding. We loaded the newest version; please check your change again."
  • "We couldn’t prepare your new design. Your live site didn’t change. Try again, or ask support." Press Crear vista previa privada again.

Preguntas frecuentes

Preguntas frecuentes

Can I go back to an older look?

Yes. Every save is a version. Going back saves the older version again as the newest, so nothing is lost.

Why was my colour changed?

Text colours that are hard to read are corrected automatically. The page names the colour it changed.

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